Create a Fashion Store Product Page

In the following tutorial you will learn how to create a sleek fashion store page in Graphic for Mac.

For starters you will learn how to set up a simple grid and how to import & edit photos in Graphic. You will learn how to mask shapes or images and how to easily adjust them. Using basic tools, you will learn how to create the main vector shapes. Moving on, you will learn how to add subtle shading using the Effects pane and how to cleverly use the Label feature.

You'll learn how to increase your work speed with the aid of the Snap to Grid and the Smart Guides features and how to add and adjust text fields. Finally, you will learn how to import and edit several SVG files.

Step 1

For this tutorial we'll create a 3000 x 1900 px document. Go to File > New (Command + N) to bring up the New Document panel. Select the Grid document style and set the document units to pixels. Set the document dimensions to 3000 pixels wide by 1900 pixels high and then click Choose to create your document.

Next, we'll adjust the document grid. Switch to the Grid pane in the Properties panel. You can easily open or close the Properties panel using that ruler icon. Change the X & Y Spacing to 10, set the Subdivisions to 0 and don't forget to enable Snap to Grid—all these features will make your work easier.

Keep in mind that you can quickly enable or disable the grid and the Snap to Grid feature using the Command + ' and the Command + Shift + ' keyboard shortcuts.

Step 2

Open your web browser and download the 3888 x 2592 version this jeans photo.

Step 3

drag the jeans photo inside your Graphic document and make sure that it stays selected.
Go to the Geometry pane from the Properties panel. Make sure that the aspect ratio is locked and set the Width to 3360 px.

Move to the Alignment pane from the Properties panel and then click the Horizontal Centers and the Vertical Centers commands to easily move your image in the center of the canvas.

Step 4

Make sure that your image is still selected and go to the Effect pane from the Appearance panel – click the leftmost inspector panel icon to open or close the Appearance panel whenever you want.

Focus on the existing Blur effect and check its little checkbox to activate it. Click this effect to expand it and drag that Radius slider to 25 pt.

With your image still selected, hit Command + C to copy it. Alternatively, you can right click anywhere on your canvas and go to Copy.

Step 5

Pick the Move Tool (V), and click outside your selected image to deselect it. Focus on the Toolbar and click the Stroke color well. Drag the Alpha slider to 0% which will make your Stroke invisible. Click the Fill color well and replace the existing color with R=36 G=36 B=65.

Pick the Rectangle Tool (M), focus on your canvas and create a 2700 x 1600 px shape. Make sure that it stays selected and move it to the center of the canvas using the same Horizontal Centers and the Vertical Centers commands from the Alignment pane.

Step 6

Make sure that your rectangle is still selected and focus on the Effects pane from the Appearance panel.

Activate the existing Drop Shadow effect and expand it. Enter 0 pt in the X box and 50 pt in the Y box, drag that Size slider to 50 pt, and then click the color well of this effect. Replace the existing color with R=33 G=33 B=63 and drag that Alpha slider to 80%.

Step 7

Open the Layers panel and add a second layer using the plus button from the bottom of the panel. Make sure that this new layer stays selected, as the new shapes you are about to create will go here.

Return to your Toolbar and set the Fill color to R=139 G=195 B=0. Using the Rectangle Tool (M), create a 1340 x 1600 px shape and place it as shown in the following image.

Step 8

hit Command + V to add a copy of that jeans photo. Make sure that this copy stays selected, go to the Effects pane and disable that Blur effect.

Move to the Geometry pane and set the Width to 2430 px. Focus on the Position attributes to numerically position your selection horizontally to 1020 px and vertically to 140 px.

Once you're done, hit Command + X to cut your photo.

Step 9

Using the Move Tool (V), select your green rectangle and hit Control + Command + V (or go to Edit > Paste Inside) to paste the photo cut in the previous step inside your green shape. Your green shape will act as a mask.

Step 10

Keep in mind that you can always adjust your masked photo. All you have to do is double-click on it using the Move Tool (V) and then you can easily move or resize it as you wish.

Step 11

Focus on your Toolbar and set the Fill color to R=239 G=237 B=235. Pick the Rectangle Tool (M), create a 1360 x 1600 px shape and place it as shown in the following image.

Step 12

Focus on your Toolbar and set the Fill color to R=249 G=247 B=245. Pick the Rectangle Tool (M), create a 1360 x 200 px shape and place it as shown in the first image.

Using the same tool, create a 1360 x 250 px shape and place it as shown in the second image.

Step 13

Focus on your Toolbar and set the Fill color to R=248 G=188 B=48. Pick the Rectangle Tool (M), create a 500 x 150 px shape and place it as shown in the following image.

Step 14

Make sure that your yellow rectangle is selected and focus on the Effects pane. Activate the existing Drop Shadow effect and enter the attributes shown below.

Step 15

Make sure that your yellow rectangle stays selected and focus on the Label pane from the Appearance panel.

Add a Text Label and enter the "BUY NOW" piece of text. Select Centered from that Align menu and then switch to the Text pane. Select the Helvetica Neue font, change the Style to UltraLight, set the Size to 50 pt and adjust that Label Color to R=249 G=247 B=245. In the end your yellow shape should look like in the following image.

Step 16

Pick the Text Tool (T) and focus on the Tool Options bar. Select the League Spartan font and set the Size to 80 pt. Change the Text Color to R=33 G=33 B=63 and make sure that the Text Alignemnt is set to Left.

Click on your canvas and add the "Vintage Slim Low Jeans" piece of text. Use the Move Tool (V) to stretch this text field to 1000 px wide and 150 px tall, and then place it as shown in the following image.

Step 17

Pick the Text Tool (T) and focus on the Tool Options bar. Use the same font, but lower the Size to 60 pt and change the Text Color to R=248 G=188 B=48.

Click on your canvas and add the "$ 119.90" piece of text. Use the Move Tool (V) to stretch this text field to 300 px wide and 100 px tall, and then place it as shown in the following image. Feel free to enable the Smart Guides feature (Command + U or View > Smart Guides) to align your piece of text easier and faster.

Step 18

Pick the Text Tool (T) and focus on the Tool Options bar. Select the Montserrat font and change the Style to Thin. Set the Size to 25 pt and change the Text Color to black (R=0 G=0 B=0).

Create a 900 x 300 px text filed and enter a few paragraphs. Using the Move Tool (V) and the Smart Guides feature, position this new piece of text as shown in the following image.

Step 19

Open the Layers panel, add a new layer and make sure that it stays selected.

Return to your Toolbar and set the Fill color to R=139 G=195 B=0. Pick the Rectangle Tool (M) and create four 100 px squares. Place these new shapes as shown in the following image.

Step 20

Download this set of SVG icons. Select the right-arrow-1.svg file and drag it inside your Graphic document.

First, you need to Ungroup the two shapes that make up your arrow icon. Go to the Layers panel, expand your selected layer and you'll see the group. Select it, hit Shift + Command + G (Arrange > Ungroup) and then go to the Path Tools pane from the Properties panel and click that Make Compound Path command (Command + K). This will combine the two shapes into a single object, making it easier for you to select or edit it.

Step 21

Make sure that your arrow icons stays selected, focus on the Toolbar and replace the existing Fill color with R=249 G=247 B=245.

Move to the Geometry pane, lock the aspect ratio and set the Width to 100 px. Position your arrow icon as shown in the first image and pick the Rotate Tool (R).

Go to the Tool Options bar, set the Angle to 180 degrees and click that Copy button to add a horizontally flipped copy of your arrow icon. Using the Move Tool (V), move this new shape as shown in the third image.

Step 22

Select the search.svg file and drag it inside your Graphic document, on top of that top-right green square.

Ungroup this new shape (Shift + Command + G), make sure that it stays selected and focus on the Geometry pane. Lock the aspect ratio and set the Width to 60 px. Move to your Toolbar and replace the existing Fill color with R=209 G=207 B=205.

Step 23

Using the Move Tool (V), select your magnifier icon along with that green square and go to the Alignment pane. Click the Horizontal Centers and the Vertical Centers commands to easily move your magnifier icon in the center of that green square.

Step 24

Select the settings-1.svg file and drag it inside your Graphic document, on top of that top-left green square. Ungroup the two shapes that make up this icon, turn them into a compound path and change the Fill color to R=209 G=207 B=205. Set the Width and Height of this icon to 60 px, and then move it in the center of the green square as shown in the first image.

Once you're done, select all four green squares and delete them using the Delete key (or the Backspace key).

Step 25

Focus on your Toolbar and set the Fill color to R=239 G=237 B=235. Pick the Rectangle Tool (M), create a 100 x 80 px shape and place it as shown in the following image.

Step 26

Make sure that your tiny new rectangle stays selected and focus on the Label pane.

Add a Text Label and enter the "SIZE" piece of text. Select Centered from that Align menu and then switch to the Text pane. Select the Helvetica Neue font, change the Style to Bold, set the Size to 20 pt and adjust that Label Color to R=209 G=207 B=205. In the end things should look like in the following image.

Step 27

Focus on your Toolbar and set the Fill color to R=249 G=247 B=245. Pick the Rectangle Tool (M), create a 100 px square and place it as shown in the following image.

Step 28

Make sure that your new square stays selected and focus on the Label pane.

Add a Text Label and enter the "L" piece of text. Select Centered from that Align menu and then switch to the Text pane. Select the Helvetica Neue font, change the Style to Light, set the Size to 40 pt and adjust that Label Color to R=33 G=33 B=63. In the end things should look like in the following image.

Step 29

Using the Rectangle Tool (M), create another two 100 px squares and place them as shown in the following image.

Step 30

Select the heart.svg file and drag it inside your Graphic document, on top of that right 100 px square.

Ungroup this new shape and change its Fill color to R=209 G=207 B=205. Open the Geometry pane and lock the aspect ratio. Set the Height of this icon to 30 px and then move it in the center of the square as shown below.

Step 31

Select the speech-bubble.svg file and drag it inside your Graphic document, on top of that left 100 px square.

Ungroup the three shapes that make up this icon, turn them into a compound path and change the Fill color to R=209 G=207 B=205. Open the Geometry pane and lock the aspect ratio. Set the Height of this icon to 30 px and then move it in the center of the square as shown below.

Finished Design

Congratulations, you've finished the tutorial!

Hope you've enjoyed learning some of the techniques and processes presented in these steps. As always, feel free to adjust the final design and make it your own.